Summer is here, and for many property owners, that means long days spent keeping cool in the backyard swimming pool.

Once viewed as a luxury, swimming pools have become one of the most sought-after features in Australian properties – and the latest buyer behaviour data reflects this growing appeal.

According to PropTrack[i], “swimming pool” was the most searched keyword on realestate.com.au in 2025, ranking ahead of features such as garages, air conditioning, ensuites and outdoor areas.

What buyers are searching for most

To put that demand into context, the table below shows the top keyword searches on realestate.com.au in 2025, highlighting the strong emphasis buyers place on lifestyle and liveability features.

Source: PropTrack

This research is useful for those owners considering a property sale in 2026, as it clearly shows how valuable a swimming pool can be as a drawcard. Moreover, a swimming pool can enhance a property’s appeal, especially in warmer climates.

A case in point is the beautifully reimagined tropical North Queensland sanctuary at 15 Coral Sea Drive, Mossman, which has been listed for sale by Charlie Madgwick from Raine & Horne Port Douglas/Mossman.

Positioned in a peaceful pocket of Mossman Gorge, the property is designed for easy, relaxed tropical living, from morning coffee on the deck as the birds stir, to long afternoons by the lagoon-style swimming pool complete with a new powered poolside gazebo[ii].

When well-designed and integrated with outdoor living areas, landscaping, and alfresco spaces, a swimming pool can elevate a property's overall presentation. Moreover, properties that offer a seamless indoor and outdoor lifestyle often stand out and attract strong open-for-inspection interest.

January is also when swimming pools present at their best. Buyers attending inspections in summer can fully appreciate the comfort, ambience and health benefits a pool can offer, making it easier to form an emotional connection with a property.

To illustrate, James Cui of Raine & Horne St Leonards has listed for sale the stylishly updated family sanctuary in a prime suburb of northern Sydney’s Forest region. The property at 19 Hoddle Crescent, Davidson[iii], features an oversized, solar-heated swimming pool, ideal for both recreation and fitness even beyond the warmer months.

For many buyers, particularly families, a property with a pool is a great lure to keep your children active and entertained throughout the hot summer months.

The value a swimming pool adds is influenced by its design, condition and how well it complements the property. A well-maintained pool that enhances outdoor living can be an asset that, according to some independent research, can add 7% to a property's value.

If you are considering selling a property with a pool, understanding how buyers respond to this feature is key. Your local Raine & Horne agent can provide a free, no-obligation appraisal and offer tailored advice about how to position your property to maximise its appeal this summer.

[i] https://www.realestate.com.au/insights/rising-keyword-searches-reveal-emerging-home-buying-trends/

[ii] https://www.raineandhorne.com.au/properties/15-coral-sea-drive-mossman-4873-queensland

[iii] https://www.raineandhorne.com.au/properties/19-hoddle-cresent-davidson-2085-new-south-wales